On Track - with Ateliere Episode 3: Paul Erickson
In the newest episode of On Track with Ateliere, our Chief Research & Innovation Officer, Johan Bolin, welcomes industry veteran Paul Erickson for an in-depth chat on two critical questions shaping media and entertainment technology today:
First up, they tackle whether Smart TVs will make set-top boxes obsolete anytime soon. Paul dives into the shifting landscape, considering if modern Smart TVs are ready to completely replace these devices or if the transition will take a bit longer. His insights highlight how changing viewer habits and tech advancements are driving this shift in both consumer and provider spaces.
Then, the conversation shifts to the role of AI in the creative process. Both Johan and Paul discuss AI's increasing influence, especially in content curation and production, questioning if it could—or should—replace the human touch in creative decisions. They explore the balance between efficiency and artistry, giving viewers a glimpse into the evolving relationship between AI and creativity in media.
This episode is packed with expert insights into where technology may lead us next. Whether you're a tech enthusiast, a content creator, or just curious about the future of media, this is a must-watch!
Fasten your seatbelt and stay on track as we roll into the future of media tech—watch the full conversation below!
